

My heart goes out to the many people, the families, and the business relations who have been affected by the recent East Japan Earthquake, and I pray for the earliest possible recovery to the devastated areas.
At Acrodea, we are engaged in achieving superior ease of use at the point of contact between the human user and information device—for each and every user. Since establishment, Acrodea has served mobile communication carriers and mobile handset manufacturers within and outside Japan through middleware, in particular through our principal product VIVID UI.
Seeing the mobile handset market shift gears from the feature phone to the smartphone, Acrodea is now engaged in developing a variety of Android OS solutions. We delivered VIVID UI to Japan’s mobile carriers for feature phones, and subsequently created the kisekae content market—a new UI content market for mobile handsets. Now Acrodea is offering Kisekae “touch” as the kisekae service platform for Android handsets. We are active towards global development, too, and have entered into a tie-up with a vendor in China.
In another large move, Acrodea began electronic delivery of games for Android handsets in November 2010 together with GMO Internet, Inc., with whom we executed a capital and operational tie-up in September. For the joint business, Acrodea provides VIVID Runtime as a groundbreaking development environment for the game platform, which enables games and apps to execute across different OS installed on mobile handsets, including smartphones. Because of the resulting tremendous efficiency in development, we have received high praise for this environment.
In addition, our subsidiary AMS is engaged in e-commerce fulfillment through its EXREGZIO backend system for product payment settlement, order acceptance and issuance, and delivery instructions—providing functions necessary for the operation of e-commerce sites. This business is creating greater breadth to the Acrodea group’s scope of operations.
By further polishing its engineering capabilities, Acrodea continues to take on the challenge of enabling the best ideas and developing solutions distinctly Acrodea—friendly to people, bringing the lead edge closer, and entertaining.